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ADEAM TIMES
Pre-Fall 2022
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For the Pre-Fall 2022 collection, designer Hanako Maeda looks back at her fondest memories of a summer spent in Europe. While her undergraduate years, Maeda studied abroad in Paris, and during the weekends, she traveled across Europe, to the South of France and Lake Como. Away from the hustle and bustle of Paris, she was taken by the tranquil beauty of the European countryside.
When city sounds of street traffic and construction were replaced by blowing wind and chirping birds, Maeda was able to focus on the wild flowers that bloomed by the lake. Red poppies, pastel colored peonies, and lavender, each flower possessed a unique beauty, yet harmoniously coexisted to
create a breathtaking landscape.
This collection is inspired by the distinctive beauty of the flowers — the delicate details that add a touch of uniqueness that may go unnoticed by some but bring delight to those who do.
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